Expectations Privacy Notice

The GDPR is coming soon

This legislation will replace current data privacy law, giving more rights to you as an individual and more obligations to organisations holding your personal data.

One of the rights is a right to be informed, which means we have to give you even more information than we do now about the way in which we use, share and store your personal information.

This means that we will be publishing a new privacy notice so you can access this information, along with information about the increased rights you have in relation to the information we hold on you and the legal basis on which we are using it.

This new privacy notice will be published on this website on 25 May. 

How we use your information

This privacy notice tells you what to expect when Expectations Club Limited collects personal information. It applies to information we collect about:

Visitors to our websites

When someone visits www.expectationsholidays.co.uk we use a third party service, Google Analytics, to collect standard internet log information and details of visitor behaviour patterns. We do this to find out things such as the number of visitors to the various parts of the site. This information is only processed in a way which does not identify anyone. We do not make, and do not allow Google to make, any attempt to find out the identities of those visiting our website. If we do want to collect personally identifiable information through our website, we will be up front about this. We will make it clear when we collect personal information and will explain what we intend to do with it.

Use of cookies by www.expectationsholidays.co.uk

You can read more about how we use cookies on our Cookies page.

What information we collect

We may collect the following information from those showing an interest in our service:

  • Name
  • Email address
  • Telephone number

Those who take up our service will be required to supply us with:

  • Physical Address
  • Holiday requirements and preferences

What we do with this information

We have to hold the details of the people who have requested our service in order to provide it. However, we only use these details to provide the service the person has requested and for other closely related purposes. For example, we might use information about users in order to book up holiday accomodation or arrange transport to and from an airport. When people do subscribe to our newsletter, they can cancel their subscription at any time and are given an easy way of doing this.

We also use information to:

  • Contact both potential and existing customers
  • Find appropriate holiday accomodation
  • Send out E-newsletters
  • Fulfil our contractual obligations
  • Internal record keeping
  • Improve our products and services
  • Market research purposes

How do we store this information

We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.


We use a third party provider, dotmailer, to deliver our adhoc e-newsletters. We gather statistics around email opening and clicks using industry standard technologies including clear gifs to help us monitor and improve our e-newsletter. For more information, please see dotmailer's privacy notice.

People who contact us via social media

If you send us a private or direct message via social media the message it will not be shared with any other organisations.

People who email us

We will also monitor any emails sent to us, including file attachments, for viruses or malicious software. Please be aware that you have a responsibility to ensure that any email you send is within the bounds of the law.

Phone calls

All calls are recorded and kept for an appropriate length of time.

Third Party Access to your Data

Unless required to fulfil our contractual obligations (eg: booking holiday accomodation) we will not disclose any of the information you provide to us to any third parties.

Links to other websites

This privacy notice does not cover the links within this site linking to other websites. We encourage you to read the privacy statements on the other websites you visit.

Changes to this privacy notice

We keep our privacy notice under regular review. This privacy notice was last updated on 11 April 2018.

How to contact us

If you want to request information about our privacy policy you can email us or write to:

Expectations Club Limited
Venator House
Top Floor
9 St Stephen’s Court
15-17 St Stephens Road